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Search Engine Marketing, Search Engine Optimization with the Coolest Guy in SEO, Kris Reid

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Kris Reid started out as a software engineer and worked for a variety of companies before he took a break from the corporate world to backpack and find his passion.  Ardor SEO is the ultimate multi-national backlink building company that helps businesses achieve  success in their respective niches by using the most innovative methods of marketing online, including search engine optimisation, search engine ranking and link building.

Show  Notes:

To break the ice, I asked Kris, “If you were running for office what would your campaign slogan be?”
He responded, “My digital marketing name is the coolest guy in SEO so I’d go with the coolest guy in government.”

We went on to demystify the matter of Search Engine Optimization (SEO).

Some questions I asked Kris throughout the interview are:

  • Your journey from being an Engineer to working in SEO
  • What is SEO, Search Engine Marketing (SEM)?
  • Which is better, SEO or SEM?
  • The fundamentals of how Google works re algorithm, etc.?
  • Keywords and link building strategies
  • What is a backlink and the importance of it?
  • How do we build a strategy to add great content to our website?
  • Best practices to optimize our website

Main Take-Aways:


  • A back link is a page link from one website to another. The more you have them from good quality websites, the better.



  • Every website should use Google Analytics so you can see what people are doing on your website, where they are bouncing, etc. It is FREE.



  • Every time you put out content you need to ask, what is the point of it. You should have a strong call to action that links in to what your objective.


RESOURCE TO PEAK YOUR PERFORMANCE

 Connect with Kris Reid

Website

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Dive into the latest episode of The Entrepreneurial You podcast, where we uncover the transformative power of mentorship and coaching with our esteemed guest, a seasoned entrepreneur whose early setbacks paved the way for enduring success.

**Learning from Setbacks: The Mentorship Advantage**

– Early Struggles: Our guest reflects on the initial challenges faced when starting alone and the realization that solo efforts led to regression rather than progression.

– The Mentorship Turning Point: Discover the pivotal moment when our guest embraced the need for guidance and how this decision became a cornerstone strategy throughout their entrepreneurial journey.

– Navigating Transitions: Learn how seeking out mentors and coaches with each new venture or career shift can safeguard against significant pitfalls and foster triumphs.

– The Role of Mentorship in Success: Gain insights into how the right mentor or coach can accelerate your path to success and help you avoid the missteps that can hold you back.

Connect with today’s guest and find a mentor who can help steer your entrepreneurial ship towards success.

Closing Thoughts:
Thanks to our guest for sharing their journey and mentorship’s invaluable role in their achievements. To our listeners, remember that you don’t have to go it alone; mentors can be your compass to success.

Stay tuned for more episodes of The Entrepreneurial You and embrace the collective wisdom that can drive your business forward.

Affirmation:
I seek wisdom and guidance, harnessing the collective experience to fuel my entrepreneurial ascent.

For more information and resources from today’s episode, visit our website at henekawatkisporter.com. Engage with us on social media; we’re active on Heneka Watkis-Porter.

Remember: Stay engaged, stay entrepreneurial!

Picture of Author: Heneka Watkis-Porter
Author: Heneka Watkis-Porter

When I'm not podcasting, speaking, coaching or hosting first-class conferences (think Leadercast & She Leads co-founded with the Jamaica Stock Exchange), I'm passionate about helping women thrive and walk in their God-given purpose through Grace to Grow Mentorship and Training.

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