Pamela is an award-winning designer and marketer, a keynote speaker, a three-time author, and the founder of BIG Brand System, where she helps people build online businesses they love.
Show Notes
Coming up with business ideas can be hard and executing on them is even harder. Pamela has an idea to help solve this problem. At first you may think she is referring to plants and flowers when you hear about cross-pollination. Listen more and you will realize that Pamela is actually talking about business and how to generate business ideas.
While you are in the process of trying to come up with business ideas, don’t limit yourself. Look in places that you would consider unlikely. For example if you are in the digital marketing space, think about attending an Agri Expo. Being in a new and different environment can help stimulate some innovative juices to flow.
Other tips include engaging in a mastermind which is made up practitioners from varying industries.
A few points made on how to cross-pollinate:
- Look for love in all the wrong places
- Keep the innovative ideas flowing
- Small business, big ideas
If ever you find yourself struggling to generate winning business ideas, this episode will shed light on where to turn.
TOP TIP:
Be intentional about exposing yourself to new business ideas, as like food, variety is the spice of life.
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Connect with Pamela Wilson
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