Jack Kosakowski consults, trains, implements, and executes with some of the top b2b sales teams globally on how to integrate social media into the traditional sales process. He speaks at some of the largest sales, marketing, and leadership conferences globally and has been called the most passionate social selling evangelist in the field.
Show Notes
As an entrepreneur there is no go going around the fact that you must be involved in the sales process. You need to earn the right to other people’s time and money. Jack Kosakowski wanted to start selling a different way to have a more effective outcome.
People are all inundated with all sorts of requests. We must personalize the messages we send to them. Digital and social provides a more effective way of selling our services.
The more strategic you are with what you share online, the more ways you have to create conversation. Figure out where your audience lives and communicate with them there.
Look at your audience social media footprint to decipher where they spend the most of their time.
But how can we measure the impact of social selling? Document everything. Take your targeted accounts and identify what is happening with these accounts.
The bottom line is to get visible, valuable and connected.
Block off 10-15 minutes per day to genuinely connect on social media. Social shouldn’t just be a sales tool but part of your daily lifestyle Be intentional!
Listen to this episode of The Entrepreneurial You podcast for insights into how you can incorporate social media into your traditional sales process.
TOP TIP:
The bottom line is to get visible, valuable and connected.
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Connect with Jack Kosakowsi
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